The Date Picker element provides an intuitive way to collect dates from users. It’s stateful, meaning selected dates are saved and accessible throughout your funnel for personalization and logic.
Date Picker element configuration

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When to Use

Perfect for:
  • Birthday collection - Age verification, personalized offers
  • Appointment booking - Schedule consultations or demos
  • Event registration - Webinars, workshops, launches
  • Delivery scheduling - Preferred delivery dates
  • Travel planning - Departure and return dates
  • Age-gated content - Verify minimum age requirements

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Configuration

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Input Type

Choose the selection method:
TypeUser ExperienceBest For
SelectDropdown menusBirthdays, past dates
InputCalendar widgetFuture dates, appointments
Select Type (Dropdowns)
  • Three dropdowns: Day, Month, Year
  • Quick for known dates
  • No calendar navigation needed
  • Mobile-friendly dropdowns
Input Type (Calendar)
  • Visual calendar interface
  • Better for future dates
  • Click to pick dates
  • Native mobile date pickers
Use Select for birthdays (users know the date). Use Input for appointments (users need to see availability).

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Date Format

Choose display format:
FormatExampleRegion
EuropeanDD/MM/YYYY31/12/2024
AmericanMM/DD/YYYY12/31/2024
Match your audience’s expectations for better usability.

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Date Constraints

Min Date Set earliest selectable date:
  • Birthday: 100 years ago
  • Appointment: Today
  • Event: Specific start date
Max Date Set latest selectable date:
  • Birthday: 18 years ago (age gate)
  • Appointment: 30 days from now
  • Event: Registration deadline
Age verification example:
Min: 01/01/1920
Max: [Today - 18 years]

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Required Field

Make date selection mandatory:
  • Prevents continuing without selection
  • Shows validation message
  • Adds asterisk (*) indicator

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Using Date Values

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Accessing Selected Dates

Date values become variables: 
Element ID: birth-date
User selects: 15/03/1990

Variable: {{birth-date}}
Format: Based on configuration (DD/MM/YYYY or MM/DD/YYYY)

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Age Calculations

Calculate age for personalization: 
Birthday collected: {{birth-date}}

Use in conditions:
If age > 25: Show premium plans
If age < 18: Show parental consent

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Date-Based Logic

Route users based on dates: 
Event date: {{preferred-date}}

If date is weekend: Show weekend pricing
If date is > 30 days: Show early bird discount

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Common Use Cases

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Birthday Collection

E-commerce Personalization 
"When's your birthday?"
"We'll send you a special gift!"

Later: Email with birthday discount
Age Verification 
"Please confirm your date of birth"
Max date: 21 years ago

If under 21: "Sorry, you must be 21+"
If valid: Continue to purchase

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Appointment Booking

Consultation Scheduling 
"Pick your preferred consultation date"
Min: Tomorrow
Max: 30 days ahead

Follow up: Time slot selection
Confirmation: "See you on {{appointment-date}}"
Demo Requests 
"When would you like your demo?"
Type: Input (calendar)
Min: Next business day
Max: 14 days out

Trigger: Send to calendar integration

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Event Registration

Webinar Signup 
Fixed date shown: "March 15, 2024"
Date picker: Hidden (used for logic)
Default: Event date

Email: "Webinar on {{webinar-date}}"
Workshop Series 
"Choose your preferred session:"
Multiple date pickers for options
Conditional visibility based on availability

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Mobile Optimization

Date pickers excel on mobile: Native Controls
  • iOS: Drum roller picker
  • Android: Calendar dialog
  • Optimized for touch
Smart Defaults
  • Today’s date highlighted
  • Scroll to current year
  • Large touch targets
Input Methods
  • Select: Native dropdowns
  • Input: Native date picker
  • No typing required
Mobile browsers provide native date pickers that users are familiar with, increasing completion rates by 25%.

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Validation & Formatting

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Input Validation

Automatic validation includes:
  • Valid date format
  • Within min/max range
  • Real dates only (no Feb 31)
  • Leap year handling

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Display Formatting

Dates display consistently:
  • Leading zeros (01 vs 1)
  • Proper separators (/ or -)
  • Localized month names
  • Clear year format (4 digits)

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Error Messages

Clear feedback for users:
  • “Please select a valid date”
  • “Date must be after today”
  • “You must be 18 or older”
  • “Date no longer available”

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Advanced Patterns

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Multi-Date Selection

Travel booking example: 
Page 1: "Departure date" {{departure}}
Page 2: "Return date" {{return}}
Min return: {{departure}} + 1 day

Calculate: Trip duration
Show: Total pricing

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Blackout Dates

For appointment booking: 
Base calendar: Mon-Fri available
Blackout: Holidays, full days
Logic: Route to waitlist if unavailable

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Birthday Rewards

Progressive offers: 
Collect: {{birthday}}
Calculate: Days until birthday
If < 30 days: "Birthday month special!"
If = 0: "Happy Birthday! 50% off"

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Age-Based Funnels

Content customization: 
Age 18-24: Student discounts
Age 25-34: Professional plans
Age 35-44: Family packages
Age 45+: Senior benefits

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Combining with Other Elements

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Date + Time Selection

Date Picker: Select day
Options element: Choose time slot
Confirmation: "{{date}} at {{time}}"

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Date + Text Input

Date: Birthday
Text: Email
Send: Birthday reminders

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Date + Conditional Content

If date is in past: "Tell us about your experience"
If date is future: "What are you looking forward to?"

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Troubleshooting

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Conversion Tips

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Reduce Friction

  • Pre-select common dates - Today, tomorrow
  • Smart defaults - Most likely selection
  • Clear labels - “Your birthday (for special offers)”
  • Optional when possible - Only require if essential

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Build Trust

  • Explain why - “For age verification”
  • Privacy note - “We’ll never share your birthday”
  • Benefit focus - “Get birthday rewards”
  • No surprises - Clear about usage

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Optimize Selection

  • Right type - Select for past, Input for future
  • Appropriate range - Don’t show 100 years if unnecessary
  • Mobile-first - Test on actual devices
  • Quick selection - Minimize taps/clicks

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Next Steps