The Products page is your central hub for managing what you sell and how you charge for it. Create a unified product catalog that works seamlessly across all your payment providers, ensuring consistent pricing and features regardless of which PSP processes the payment.
Requirements: Products currently require FunnelFox Billing to be configured. Contact your account manager to enable this feature for your project.

Why Use FunnelFox Products?

Managing products directly in each PSP can quickly become a nightmare when you work with multiple providers. FunnelFox Products solves this by giving you a single source of truth for all your offerings.

Unified Management

Create once, use everywhere. Manage all products in one place regardless of how many PSPs you use.

Consistent Features

Paid trials, upgrades, and subscriptions work identically across Stripe, PayPal, and other providers.

Easy PSP Switching

Change or add payment providers without updating your funnels. Products automatically work with new PSPs.

Smart Routing

Automatically route transactions to the best PSP based on success rates, fees, or geographic location.

Understanding Products vs Prices

FunnelFox separates products from prices to give you maximum flexibility in how you package and sell your offerings.

What is a Product?

A product represents what you’re selling - the actual offering or service. Examples include:
  • Premium Access
  • Pro Plan
  • VIP Membership
  • Coaching Program
Products are containers that hold multiple pricing options, letting you offer the same product at different price points or billing frequencies.
Think of a product like “Netflix” - it’s the service itself, not the monthly or annual cost.

Creating Your First Product

Let’s walk through creating a product and adding prices to it.

Step 1: Create the Product

1

Navigate to Products

Go to FunnelFox → Products in your dashboard
2

Start product creation

Click the Create product button to open the product creation form
3

Configure product details

Fill in the product information:
Name
string
required
The product name (e.g., “Premium Access”, “Pro Plan”). This is for internal reference and won’t be shown to customers unless you explicitly display it in your funnel.
Description
string
Optional notes about the product for your team. Useful for documenting what’s included or any special conditions.
Entitlement
string
The access level or feature set granted when someone purchases this product. Used with Subscription Management integrations like Adapty or RevenueCat.
4

Create the product

Click Create to save your product. You’ll be redirected to the product details page where you can add prices.

Step 2: Add Prices

Once you’ve created a product, you need to add at least one price to make it purchasable.
1

Open your product

From the Products page, click on the product you just created
2

Start adding a price

In the Prices section, click Add price to open the pricing configuration
3

Choose price type

Select whether this is a recurring subscription or one-time payment
4

Configure price details

Set up your pricing based on the type you selected

Price Configuration

Different price types have different configuration options:

Subscription Pricing

For ongoing subscriptions, configure:
Amount
number
required
The regular price charged each billing period (e.g., 9.99)
Currency
select
required
The currency for this price (USD, EUR, GBP, etc.)
Interval
select
required
How often to charge:
  • Daily - Charge every day
  • Weekly - Charge every week
  • Monthly - Charge every month
  • Yearly - Charge every year
Trial Type
select
Optional trial period before regular billing:
  • None - Start billing immediately
  • Free Trial - Free access for trial period
  • Paid Trial - Reduced price for trial period
Trial Duration
number
Length of trial period (required if trial type is selected). Specify number of days, weeks, or months.
Trial Amount
number
Trial price (only for paid trials). For example, $0.99 for 7 days, then $19.99/month.
Best Practice: Paid trials ($0.99-$4.99) often convert better than free trials because they qualify buyers and reduce fraud.

Advanced Price Settings

Both price types support these additional options:
Statement Descriptor
string
What appears on the customer’s credit card statement. Keep it short (22 chars max) and recognizable to reduce chargebacks. Example: “ACME PRO PLAN”
Entitlement Override
string
Override the product-level entitlement for this specific price. Useful when different prices grant different access levels (e.g., Basic vs Premium tiers).

Using Products in Funnels

Once you’ve created products and prices, you can use them in your funnels:
  1. In the Visual Editor: Add a checkout element to any step
  2. Select Products: Choose a product/price to offer
  3. Configure Display: Set how products appear (buttons, cards, etc.)
  4. Set Actions: Define what happens after successful purchase
Products created in FunnelFox are immediately available in all your funnels within the same project. No additional configuration needed.

Managing Existing Products

Important Limitations

Once created, products and prices have important restrictions to protect existing customers:
Cannot edit prices: Once a price is created, you cannot modify its amount, currency, or billing interval. This ensures existing subscribers continue with their agreed terms.Cannot delete products or prices: Products and prices with any transaction history cannot be deleted to maintain data integrity and support existing subscriptions.

Archiving Products and Prices

When you no longer want to sell a product or specific price, you can archive it:
1

Archive the item

Click Archive on the product or price you want to stop selling. This removes it from selection in the Visual Editor.
2

Existing customers continue

Archived items remain active for existing subscribers. They can continue using and paying for their subscriptions without interruption.
3

Historical data preserved

All analytics, transaction history, and customer data remain accessible for archived items.
Best Practice: Instead of trying to edit prices, create new prices with your desired changes and archive the old ones. This maintains clarity for both you and your customers about what they’re paying for.

Frequently Asked Questions

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