Dating apps roundtable

Tinder's former CPO, its ex-monetization lead, and a founder building the next one.

An open conversation about paywalls, pricing, and the funnels running right now.

Ravi MehtaProduct strategy advisor and investor, former CPO at Tinder
Shawn GongProduct growth and monetization, ex-Tinder and Grindr
May KuFounder of Reev

Dating apps have been converting free users into paying ones longer than almost any category in mobile. This session brings together the people who built those systems at Tinder and Grindr, plus a founder attacking the category from zero, for an open conversation about what actually works. No slides, no deck, just the three of them sharing experiences and lessons.

We'll discuss:

The most common mistake apps make when they charge people, and why most dating apps have too many paywalls
How you build a product that succeeds when people leave
A live teardown of real dating app paywalls, pulled from Meta ads running right now
Why a twenty-five-step onboarding can beat a three-step one
Live Q&A with all three speakers